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Business Monday:Businesses gearing up for winter season
11/16/2009
By Nadia Brancker
SHORELINEZ Inc a local company has had a15 percent drop in sales. It is a young company established in August 2001 which imports fresh and frozen seafood but their portfolio extends far beyond the many popular local delicacies caught daily off Barbados shores.
The local company, like so many others, is directly affected by tourism and are optimistic for an increase in tourist arrivals for the winter
season.
According to Jasper Seymour, Sales Director of Shorelinez, “we do provide what is considered high end products with weekly shipments from the US, Canada and the UK to ensure a round supply of international favourites.
In a recessionary period persons are more cautious in how they spend money. However, in terms of the high end brands such as scallops, mussels and fresh salmon there is a niche especially in West Cost area.
He added that, “in an economic downturn any business has to be able to adapt, therefore we focus on the frozen fish items which are distributed to local businesses and we are a cash business and not a credit business which is ideal in the economic downturn.”
Seymour indicated, “we have been weathering the economic climate and we are remaining optimistic about the winter season, because the recovery of many businesses will be dependent on the occupancy in hotels which directly affect many businesses including ours.”
On the other hand Barry Gail, Sales Manager at Gail Hatcheries, pointed out that, “our sales have not been noticeably less because the chicken industry in Barbados has remained a buffer zone or a middle ground. Chicken is a commodity meat in the diet of a Barbadian therefore because of its position in the market the chicken consumption has not been dramatically affected.”
“Christmas is usually one of our busiest months, when people are buying chickens for Christmas they buy them seven to eight weeks before and majority of our Christmas chickens sales have already gone so we are now at the end of our Christmas rush. I don’t think anyone will see a shortage of chicken for Christmas,” he said.
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